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    4 Reasons why YOU should use Instagram for your Business

    Instagram is great, it might be up for debate that Instagram is quickly surpassing Facebook in popularity status! In my opinion, 4 Reasons why YOU should use Instagram for your Businessevery business should be using Instagram to their advantage. All in all, it’s in my opinion that EVERY business should be using EVERY social media outlet that exists! Why wouldn’t you?!

    So, here’s the deal – these are the 4 reasons why YOU should jump on the digital bandwagon of INSTAGRAM!

    1. Instagram has no news feed algorithm

    Think about Facebook; they are constantly changing and switching things around. One day all of your fans can see your fanpage post, the next day you’re getting half the interaction you did prior. AND NOW, Facebook made it so only 1-2% of your actual Facebook fans can see your post without spending money (this is commonly referred to as edgerank or algorithms)! Unbelievable!

    Well, guess what!? Instagram has NO edgerank or algorithm. Every single image that you share to your Instagram feed is seen in the news feeds of your fans. So, what does this mean for your business? THIS MEANS THAT it is much easier to get more engagement and user interactions. However, don’t post images that nobody cares about – post images that are eye grabbers and draws people’s attention.

    2. Humans are VISUAL

    DID YOU KNOW: 93% of our communications with others is non-verbal?
    IMAGES convey emotional responses to our audience. What we visually SEE has a significant effect on what we DO, who we are and how we feel. Since Instagram is all ‘image-based’ your business has an opportunity to convey a message in a unique way. Tip: Think before you post! Be thoughtful in what images you want representing your business.

     3. Instagram Offers a Personal Touch

    Not only are the various kinds of photo edits unique, but Instagram gives us the opportunity to give a personal touch to our business. It’s not uncommon to post ‘behind the scenes’ type photos on Instagram. People like to see WHO makes up the business, what goes on behind closed doors, etc. I would strongly advise against posting advertisement after advertisement – you will get nowhere and people WILL NOT follow you! Would you want to follow someone that was constantly in your face trying to sell you something? NO!

    Make Instagram a home where customers can come to view interesting operations of your business, have a laugh and learn some valuable information!

     4. Enter a New Market

    As I mentioned earlier, Instagram is becoming QUITE popular; especially among the younger generations. Your business needs to be where YOUR customers are – and that is on Instagram (and all social media in general)! Ask yourself: who is your target demographic? You most likely have a clear vision of that type of person. BUT, what if you could open your market to a whole new set of demographical data? What if your business is missing out on sales because of the rise of social media and outlets such as Instagram? My advice: jump on board and see what all the fuss is about; you might be pleasantly surprised. After all, what do you have to lose?

    Written by: Natalie Speers

    Be Social – Follow Social Ally!

    Facebook  Twitter  Youtube  Pinterest  Instagram  LinkedIn

     

    Ally (Al-ly)
    Verb: to unite, relate or connect in a personal relationship

    Gain an ALLY! Grow your social media presence with our management dashboard specifically designed for businesses! Request a complimentary demo at info@socialallyusa.com

    Apologies from Social Ally

    Hello readers,

    On behalf of my company, Social Ally, I would like to offer my apologies for the uproar we have caused today. It has come to my attention, that a Social Ally intern was plagiarizing blog content from other bloggers. My employee was under the impression that if he took content from someone else’s website, he was safe as long as he gave credit and hyperlinked back to the original post at the bottom of his copied post. Action has been taken internally and we can assure you, this will not happen again.

    As a young entrepreneur, this day has been quite challenging for me. I have learned what it truly means to be an employer and handle a crisis situation. I hope that the reputation of myself and my company, Social Ally, has not been ruined due to someone else’s actions that I was unaware of. I will continue to work hard and make sure this issue is not repeated.

    I sincerely hope this puts a halt to the bad press my company is receiving. I am truly sorry for the misunderstanding and lack of social etiquette. I am praying for a quick resolution and forgiveness.

    Thank you,

    Natalie Speers
    Founder
    Social Ally Consulting

    Social Ally’s Review Site Monitoring – Overview of Integration Services

    Social Ally’s Review Site Monitoring – Overview of Integration Services

    Social Ally's Review Site Monitoring - Overview of Integration Services

    We are pleased to announce that Social Ally has added integration with ReviewPush to add more review sites in our Monitoring section.  Social Ally’s social media management tool now gives you the ability to monitor reviews made by your customers on the following sites:

     

    Yelp was founded in 2004 to help people find great local businesses like dentists, hair stylists and mechanics. It had an average of approximately 108 million monthly unique visitors in Q2 2013. ‘Yelpers’ have written over 42 million local reviews. In addition to reviews, you can use Yelp to find events, lists and to talk with other ‘Yelpers.’ Every business owner (or manager) can setup a free account to post photos and message their customers.

     

    “TripAdvisor is the world’s largest travel site, enabling travellers to plan and have the perfect trip.” TripAdvisor offers advice from travellers and a wide variety of travel choices and planning features with seamless links to booking tools. TripAdvisor branded sites make up the largest travel community in the world, with more than 260 million unique monthly visitors, and over 100 million reviews and opinions covering more than 2.7 million accommodations, restaurants and attractions. The sites operate in 30 countries worldwide, including China under daodao.com. TripAdvisor also includes TripAdvisor for Business, a dedicated division that provides the tourism industry access to millions of monthly TripAdvisor visitors.

     

    Google Local for Business gives you access to free tools that help your business get online, be found on Google Search and Maps and get closer to your customers. It’s the easiest way to manage your business across Google and it’s free

    97% of consumers search for local businesses online. Be there when they’re looking for you with a business listing – the easiest way to show up on Google Search and Maps. Make sure your customers find the right information about your business by updating your hours, address, contact information and photos. Understand customer feedback and respond to Google+ Local reviews. When you upgrade to a local Google+ page, you can also share important news and updates with your customers.

     

    Yahoo! Local is a comprehensive business directory for cities complete with ratings and reviews, maps, and events. Get all the information you need including hours of operation, photos, and driving directions. Discover local businesses in your city! Find a florist near you, read about a new restaurant or plan a getaway to a nice bed and breakfast.

     

    Urbanspoon is a leading online local restaurant guide that aggregates reviews from professional food critics, bloggers, and diners. Available online and through our popular mobile applications (for iPhone, iPad, Android, and Windows Phone), Urbanspoon provides info for restaurants throughout the United States, Canada, Ireland, the United Kingdom, Australia, and New Zealand. Urbanspoon is an operating business of IAC.

     

    Insider Pages was created to help people find the best local businesses through recommendations from their friends and neighbors. At InsiderPages.com, people share reviews of local businesses and find great services they can trust. Millions of people visit our site each month to get the Insider scoop on local businesses.

    We strive to provide you with a better way to find a great dentist, hairstylist, pediatrician or even a hypnotherapist. So come back often and keep sharing your great reviews.

     

    Citysearch is an online city guide that provides information about businesses in the categories of dining, entertainment, retail, travel, and professional services in cities throughout the United States.

     

     

    AprtmentRatings.com was founded in 2000 and is located in beautiful Austin, TX. ApartmentRatings.com is part of the Internet Brands Inc. family of sites. It is the largest online rating community for rental housing, reaching approximately 30% of apartment hunters nationwide, and is among the Top 5 most-visited apartment hunting sites in the world.

     

    DealerRater established the first car dealer review website worldwide to help you find the right automotive dealer online when purchasing or servicing your car. We provide the opportunity for you to search for car dealerships, read and write reviews, and find car deals through the site’s classified ads all for free and right from your own computer or mobile device.

     

    MerchantCircle is an online business directory, social business network and marketing platform. The company claims it has pre-populated its local business directory with 20 million business listings including details such as address, phone number and a map – this is not an uncommon practice amongst online directory sites. Businesses have the ability to upload pictures, write blogs, create coupons and send online newsletters through the network. Consumers can leave reviews on business listing pages and business owners can respond.

     

    Edmunds.com, Inc. is an American online resource for automotive information. It includes prices for new and used vehicles, a database of national and regional incentives and rebates, dealer and inventory listings, vehicle test drive reviews, and tips and advice on all aspects of car purchases and ownership. In addition, the company circulates free e-mail newsletters to voluntary subscribers.

     

    The service provides restaurant owners with a comprehensive reservation management. Subscribing restaurants use an Electronic Reservation Book (ERB) to replace existing paper reservation systems. It provides the ERB as an integrated software and hardware solution that computerizes restaurant host-stand operations. The ERB handles reservation management, Customer reviews, table management, guest recognition and email marketing

     

    Cars.com is the leading destination for online car shoppers, offering credible and easy-to-understand information from consumers and experts to help buyers formulate opinions on what to buy, where to buy and how much to pay for a car.

    With comprehensive pricing information, dealer reviews, side-by-side comparison tools, photo galleries, videos, unbiased editorial content and a large selection of new- and used-car inventory, Cars.com puts car buyers in control of their shopping process with the information they need to make confident buying decisions.

     

    Renter’s Voice is the next evolution ratings and reviews site designed specifically to enhance the apartment renter’s search for their next home. Unlike similar sites that often contain biased or one-sided information, Renter’s Voice offers the most comprehensive, objective and transparent apartment reviews utilizing a variety of sources, including independent evaluators, residents, and apartment renters who all contribute ratings and reviews.

    Renter’s Voice Reviews come from:

    • Independent evaluators – certified apartment mystery shoppers who pose as potential residents to conduct an evaluation of the leasing staff at the apartment complex and provide objective feedback to the management about how the apartment and community are presented to possible renters

    • Current renters – people who live at the apartment complex and post comments directly to the site or provide them through periodic surveys about their customer experience, including their interaction with the leasing staff and maintenance and feedback about the amenities and features of the apartments.

     

     

    Written by Vishal at Sendible


    Be Social – Follow Social Ally!

    Facebook  Twitter  Youtube  Pinterest  Instagram  LinkedIn

     

    Ally (Al-ly)
    Verb: to unite, relate or connect in a personal relationship

    Gain an ALLY! Grow your social media presence with our management platform specifically designed for businesses!